Balance Technology Group Owner to Address National SPI Conference

PRLog (Press Release) – Apr 29, 2008 – Balance Technology Group owner Tracy Betts will address the SPI Machinery, Molders and Moldmakers 2008 Business Conference, http://www.plasticsmachinery.org/annual_meetings.html

Her presentation, “The Role of the Corporate Blog,” will give plastics industry leaders the latest information on how to use blogs to interact with key constituencies.

The conference will be held May 4-6 at Silverado Resort & Spa in Napa, California.

“Understanding and using blogs and social media tools is critical to success in today’s marketplace,” said Betts. “I am looking forward to sharing the successful strategies we have seen implemented by our clients.”

Balance Technology Group has provided web strategy and implementation for hundreds of websites for small and large businesses, tradeshows, non-profit organizations and government agencies. SPI, the plastics industry trade association, is one of the company’s clients.

Balance is a woman-owned interactive web firm that helps clients plan and implement cutting-edge web technologies to meet organizational goals. The company is located in Springfield, Virginia. The company’s website is http://www.balancegroup.us.