VoiceMailTel, a virtual telecommunications provider for businesses, recently released Call Analysis, a feature that allows companies to analyze all their telephone communications. This new service provides businesses with valuable market research and helps them improve efficiency and cut their costs by monitoring call expenses.
Call analysis collects information about each incoming and outgoing phone call, when and why the call was made, where the call was made from or to, the call’s length and more. The information provided helps business owners measure the efficiency of their staff so they can identify areas for improvement. The new feature also tracks sales conversion rates and measures advertising campaign results.
“Nowadays, most business owners are on board when it comes to the need marketing analytics programs for Web-based campaigns,” explains Lucian Marginean, VP new systems development of VoiceMailTel. “That being said, many companies don’t have an analytics system in place for telephone-based advertising campaigns, or if they do, it’s a manual system, employing one or more people to do the job. Call Analysis allows companies to collect this information automatically, providing detailed reports with graphs, making it easy to analyze.
Call Analysis is provided free with VoiceMailTel’
