Author-it CEO Will Bring Practical, "Make It Work" Approach to Influential CM Group
AUCKLAND, New Zealand – February 29, 2008 - Author-it Software Corporation (http://www.author-
CM Pros provides information, expertise, and support to its members - global content management practitioners and related professionals - and the organizations they serve. Through peer-to-peer knowledge exchange, educational events, and advocacy of respected practices, the association fosters a better understanding of this important discipline.
Hailing from New Zealand, Trotter has worked in the content management field for the past 12 years. He combines an innate understanding of technology with a practical "make it work" approach that has made him a sought-after presenter at events around the world. Trotter offers CM Pros real and proven experience in leadership, vision, and the real-world experience of meeting the requirements of thousands of clients. What's more, he will provide a practical voice to ensure that CM Pros is seen as an organization that offers value to its members.
Trotter has established an impressive track record during his 12-year career. Among his most notable achievements, he has:
Conceived and developed the Author-it product based, from the ground up, on single source and component content management principles.
Built an industry-leading software company with more than 3000 clients in over 50 countries around the globe.
Traveled worldwide to attend, exhibit, and present at every major content management, trade show and conference.
Authored numerous articles on content management.
Trotter's development of Author-it was born out of the frustrations he experienced producing documentation in the telecommunications industry. His vision was to solve the problems that content writers face - not simply provide a cure for the symptoms. The result was Author-it, a product built from the ground up around principles such as topic-based writing, single-source publishing, and separating content from format. More than 10 years and five major releases later, these principles remain true of Author-it today and are the basis of the company's success. Trotter has continued to drive the product vision for Author-it with the development of world-leading technologies such as Author-it Xtend™ and Author-it Live.
"I am delighted to join the board of such a prestigious and influential group in the content management industry," said Trotter. "I believe my experience, practical approach and vision will be instrumental in making this organization an even more valuable asset, not only to its members but to the entire content management community."
About CM Professionals
Founded in 2004, with 100's of members, CM Pros provides information, expertise, and support to global content management practitioners and related professionals and the organizations they serve. Through peer-to-peer knowledge exchange, educational events, and advocacy of respected practices, the association fosters a better understanding of this critically important discipline. More information is available at www.cmprofessionals.org.