Among disposable wound management supplies, prefilled staplers; bioengineered tissue adhesives and sealants; collagen, foam and alginate dressings; and growth factor healing agents will see the fastest growth. By contrast, limited pricing flexibility and similarities among major brands will moderate gains in the market for most types of bandages. Advances in staples and sealants will slow growth in overall demand for surgical sutures.
Class IV surgical drapes and gowns will see the best sales gains among nonwoven
medical disposables as surgical infection prevention safeguards are upgraded by hospitals and ambulatory surgery centers. Disposable face masks will also fare well in the marketplace, as will examination and surgical gloves; personal, surface and instrument disinfectants;
Home health care market to provide fastest growth
Based on the breadth and intensity of medical activities and extensive infection prevention requirements, hospitals will remain the largest and most diverse market for disposable medical supplies, accounting for more than 43 percent of 2011 demand. These facilities will continue to lead sales in most product segments. However, due to the impact of fixed reimbursement rates and group purchasing practices, hospitals will provide below-average growth opportunities for disposable medical supplies as a whole.
Home health care will continue to comprise the fastest growing market for disposable medical supplies. Demand will be boosted by the increasing availability of respiratory and other medication in high value-added delivery devices, the expansion of blood glucose monitoring activity among diabetic patients, widening third-party coverage for home therapy services, and the sustained popularity of short-term use contact lenses.
Outpatient facilities, nursing homes and physicians’ offices will present below- average growth opportunities for disposable medical supplies due to cost containment trends and the commodity, price-sensitive nature of most items used. By contrast, demand in dental practices, paramedic organizations and other markets will advance at a faster than average pace, reflecting less intensive pricing pressures and needs for higher value-added supplies and devices.
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