SureSource LLC announced today that it has launched the new online store for West Coast Choppers, the high-end motorcycle customization garage. Featuring the full range of officially licensed WCC merchandise, the customized store, www.shopwestcoastchoppers.com was developed in tandem with a redesigned West Coast Choppers website.
Working closely together, SureSource and West Coast Choppers were able to retain the strong brand integrity of the enterprise. Graphics, navigation, and copy were developed to appeal to the avid Chopperdog fans and provide a seamless transition between the WCC site and their online store. SureSource will handle all site operations including marketing, fulfillment, and customer service.
“From start to finish we worked together to create a store that's not just customized, it's personalized. Just like our bikes" said Jesse James, West Coast Choppers.
SureSource’s Director, Business Development, Eric Burns said “While Jesse is hard at work on his new Metal Church show on Spike TV, it made perfect sense to outsource the ecommerce and let us take it to another level.”
ABOUT SURESOURCE LLC
SureSource is a leading provider of direct-to-consumer ecommerce programs for major consumer brands. SureSource specializes in Web and phone sales, combined with e-marketing programs. SureSource buys, stocks, and sells full brand lines using a self-funding business model. Leading brands utilize SureSource to gain the benefit of state-of-the-
ABOUT WEST COAST CHOPPERS
To own a West Coast Chopper puts you among the ranks of a select and lucky few--only 200 bikes have been built over the last ten years. Since Jesse James formed the company it has taken on a life of its own, growing from a hand-picked 50-man team in an 18,000-square-
West Coast Choppers has expanded to customized cars and auto-racing, including Top Fuel Drags, Super Late Model NASCAR, and the most-loved Figure 8s. Their most recent creation is Payup sucker Productions;
Contact:
Karen Olenski
Phone: 203.922.7572
Fax: 203.922.7672
kolenski@suresource.com
SureSource LLC
20 Constitution Boulevard South
Shelton, CT 06484
