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A 10ct heart shaped diamond pendant - Sold for £45,000 FOR IMMEDIATE RELEASE
PRLog (Press Release) –
Mar 10, 2008 – The diamond was snapped up for £45,000 by an anonymous bidder at the auction house in the city’s Jewellery Quarter, which was founded in 1876.
Initially estimated at £25,000 to £30,000 lively competition pushed the sale price to record levels, with two main bidders at the auction and another hopeful of buying the pendant by telephone. The 10ct heart shaped diamond is the centrepiece of the item, with two smaller diamonds along the 18ct white gold link chain. Stephen Whittaker, managing partner at Fellows & Sons, said: “This pendant has an exquisite heart shaped diamond and proved to be really popular, which made it our most expensive single item of jewellery sold at Fellows & Sons. “Three bidders were very keen to get their hands on the pendant which created a really exciting atmosphere in the auction room.” NOTES TO EDITORS • A Fellows spokesman is available for interview. Call Mary-Ann Long on 0121 212 5500. Or email mary@fellows.co.uk • Pictures are available on request # # # Fellows & Sons is one of the UK’s oldest auctioneers, and is based in the Jewellery Quarter of Birmingham, UK. It was established in 1876 and remains a family business. It is rapidly becoming known as one of the UK’s most technologically advanced auctioneers, using the latest digital marketing techniques and internet bidding technology to open up real life auctions to buyers across the world. # # # Email to a Friend Email to Author Visit Press Room
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