Springboard Research Appoints Michael Barnes as Vice President of Software Research

PRLog (Press Release) - Feb 25, 2008 -
Springboard Research, a leading innovator in the IT Market Research industry, today announced the appointment of Michael Barnes as its Vice President for Software Research. Mr. Barnes will be responsible for all research and consulting focused on software as well as contributing to the leadership of Springboard’s Asia Pacific research activities. He will report directly to Springboard’s CEO & EVP of Research, Dane Anderson and will be based in Springboard’s Singapore office.

“We believe Michael is the foremost software analyst in the Asia Pacific region and we are pleased to have him take charge of Springboard’s ever-expanding software research portfolio,” said Dane Anderson. “Bringing Michael on board demonstrates our commitment to deliver high value software research to our clients. We also look forward to Michael playing a big role in Springboard’s growth as a key member of our global management team,” added Mr. Anderson.

Mr. Barnes has over 13 years of research experience in information and communications technology (ICT) software and services markets. He has earned a distinct reputation for helping organizations effectively leverage technology to meet their business objectives. He has also worked with leading software vendors to help steer their technology direction, strategic marketing messages and go-to-market strategies, based on industry analysis of technology trends as well as corporate IT buying patterns and business requirements.

“Springboard’s research model has allowed vendors to gain more detailed research on the fast moving software markets in Asia,” Michael Barnes said. “I look forward to build upon this innovative research model and help our clients lead rather than follow market trends,” added Mr. Barnes.

Prior to joining Springboard Research, Mr. Barnes led software research in Asia Pacific for Gartner, where he advised large organizations and government agencies on strategies for sourcing, implementing, and managing enterprise applications and software technologies. He also brings strong research and domain expertise from his earlier stints at META Group, Hurwitz Group and Prudential Insurance.

Mr. Barnes is an authoritative public speaker and his insights and opinions on trends within the software and services market are highly sought after by varied audiences worldwide. Michael has a Masters Degree from Northeastern University in the United States.