Elizabeth Dahlstrom serves as the Director of Consumer Affairs at the Iowa Egg Council in Urbandale, Iowa. Originally from Ankeny, Iowa, Elizabeth attended Iowa State University and there received her bachelor’s and master’s degrees in Nutritional Science. She now works for the Iowa Egg Council and loves promoting eggs!
Elizabeth will be on hand at the conference to teach a full session on using eggs in breakfast menus. Innkeepers will be impressed with her expertise and enjoy learning some new tips on making breakfast more enjoyable and healthy with eggs.
Today’s innkeeper must also know how to incorporate technology into their business – the industry today is an Internet-driven market. The success or failure of a B&B depends on how effectively an innkeeper uses the Internet as a marketing tool. From search engine marketing, to taking reservations online, to creating Internet blog posts -- the art successfully embracing Internet technology in the 21st Century will be taught by two national speakers from bedandbreakfast.com. The public is invited to come and learn from the Pros!
Janice Hurley and Patti McPherson from BedandBreakfast.com will be giving a 3+ hour Intensive Presentation with current and comprehensive information about Internet marketing, online reservations, yield management, and property management software. You’ll not want to miss a minute of this dynamic learning experience. A Wine and Cheese Party will follow their Sunday, March 2nd session.
You can learn more about the conference and register online at: www.iabedandbreakfast.com (select IBBIA Conference link) or call 1-800-888-4667 for further information or to register by phone.