Web-centric Lead Generation Best Practices White Paper

PRLog (Press Release) – Feb 07, 2008 – Business-to-business marketers are under constant pressure to generate a higher quantity and quality of new leads with fewer resources. Ascend2 Consulting and Solutions has released a new white paper addressing this issue titled Web-centric Lead Generation Best Practices.

"While the Internet offers endless lead generation potential, it is also wrought with unproven strategies, unproductive marketing practices and overwhelming spam abuse," said Sergio Balegno, Ascend2’s Managing Partner. "To effectively target, attract and acquire a steady stream of new leads in today's web-centric business world, savvy marketers have learned to focus their limited resources on a few of the most productive best practices."

Web-centric Lead Generation Best Practices discusses four proven and practical methods for driving highly qualified leads; why relevance is critical to web-centric lead generation success; and how landing pages convert anonymous visitors to qualified leads.

The Web-centric Lead Generation Best Practices white paper is free and available without registration at http://MyAscend2.com/l/leadgeneration/