Homes in Motion Unveils New Logo, Web Site

PRLog (Press Release) – Jan 07, 2008 – RALEIGH, N.C. – Homes in Motion today announced the unveiling of its new corporate identity, including a fully-redesigned logo and Web site.  Hummingbird Creative Group, led by well-known Raleigh business leader Wendy Coulter, is responsible for the new logo, and 123Triad Web Design created the new Web site.

The new logo reflects the company’s goals to creatively and affordably enhance the homes of its customers.  Using a purple and gold color scheme, the logo features the structure of a house and an upward-pointing arrow to capture the forward-moving attitude that drives the company’s owners.  

The new Web site, online at www.homesinmotion.org, emphasizes before-and-after pictures of Homes in Motion’s transformation of a home’s visual appeal and monetary value.  The “selling updates” section of the site gives examples of these transformations, documenting how Homes in Motion has helped area residents receive as much as $15,000 additional profit on the sale of their home simply by investing in market-smart updates.

“We are thrilled with our new corporate look and this new chapter of growth for Homes in Motion,” said Ann Jagger, co-founder and managing partner along with Karen Jensen.  “This rebranding effort follows some restructuring to focus on our best capabilities to help Triangle residents.  We’re pleased both to help sellers retain their hard-earned home equity and see measurable results, or to simply help people enjoy their homes again.”

Homes in Motion offers home consultation and enhancement services to homeowners throughout the Triangle area.  Services are focused in the areas of repairs, painting, landscaping, cleaning and updating.