The two companies started working together in August 2007 when Roomful Express decided to launch its new website as a true customer resource. Previously, the website had been a very simple website with little more than store addresses and contact information, but Roomful Express decided to launch a fully-functional furniture store website with details on all of Roomful Express’s wide selection of products, and, unusually for the Pittsburgh area furniture store market, it would include product pricing.
Sterling Advertising was hired by Roomful Express to help optimize the website for launch. Search engine optimization is the method of making sure that your website can be found by the search engines when a user types in a search term (in this example, terms such as “Pittsburgh Furniture Store”, or “Greensburg Furniture Store”.) The way that search engines find and categorize websites is far more complicated than most businesses understand and an expert in Search Engine Optimization, such as Sterling Advertising, can help to make sure that your beautiful new site is perfectly positioned to rise through the search engine rankings.
Sterling Advertising and Roomful Express are continuing to work together now that the site is launched to ensure that the site ranks highly in search engine results for all of the products that it showcases. Sterling Advertising is also overseeing the implementation and analysis of the soon to launch internet advertising campaign for Roomful Express.
Roomful Express has been a family-owned Pittsburgh area furniture store since 1958. More information can be found at http://www.roomfulexpress.com.
Sterling Advertising is a Pittsburgh Advertising Agency, Pittsburgh Search Engine Optimization and Pittsburgh Internet Advertising Agency. More information can be found at http://www.sterling-
Contact: Claire Devereux Thompson, Sterling Advertising – (412) 567-2118. Claire@sterling-
