BNTouch Launches its New Custom Sales and Marketing CRM

Dec. 12, 2007 - PRLog -- BNTouch, Inc. is pleased to announce the launch of its latest sales and marketing CRM.  This latest release, located online at www.bntouchmarketing.com, is powered by BNTouch's renowned marketing backbone which automates many of the sales and marketing tasks commonly associated with small to medium sized businesses.  

"This latest release is a landmark for BNTouch because it allows any business with a sales force to automate their lead distribution and marketing efforts," commented Mark Vukadinovich, the company' s Director of Marketing.  "After implementing our CRM in thousands of companies, we've streamlined this latest release to maximize ROI for our clients and help them automate their internal processes."  

The latest release of BNTouch is geared to small to medium sized businesses that require marketing and sales force automation.  The system is completely web based and comes with an automated lead distribution engine, automated marketing engine, and a business specific sales pipeline.  Also included in this release is a centralized marketing account that allows a marketing professional the ability to control the marketing for an entire company from a single account.  According to BNTouch, this centralized marketing functionality will keep every sales and marketing person on track and following a centralized workflow to ensure maximum ROI.

Vukadinovich later commented that the emphasis on ROI means that the system is optimized to increase business through greater marketing communication.  "When you come right down to it, communication is key.  Communication is what converts leads and keeps past clients returning.  Every time someone in an organization drops the ball, there's an associated opportunity cost.  In other words, you're losing money."

BNTouch has already established itself in the financial and real estate markets and this latest release is meant for any service oriented business with a sales force.  BNTouch is customizable to fit any business and comes complete with ongoing training, consulting on best practices, and pre-written marketing content to help businesses jump start their marketing.

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BNTouch, Inc. specializes in providing marketing and communications software to businesses across the country.  Their flagship marketing CRM product has been implemented in thousands of businesses and provides key CRM functionality with automated marketing and lead distribution.  For more information, visit BNTouch online at www.bntouchmarketing.com.

Website: www.bntouchmarketing.com