Demand in the Asia/Pacific region, in particular China, will continue to benefit from above-average urban population growth and healthy gains in the number of households. Above-average growth will occur in the Africa/Mideast and Latin America region due to strong gains in the number of households and rising per capita incomes.
Microwaves, dishwashers to post fastest gains
Microwave ovens will post the best gains of any product group through 2011 due to significant untapped market potential in numerous countries, especially in the developing regions. Dishwashers will exhibit above-average growth as well, although price, size and cultural considerations will prevent these items from becoming commonplace in most areas where they are not already established. Refrigerators, freezers and conventional ranges will experience gains, benefitting from rising personal income levels in developing nations.
Replacement demand to support developed markets
Advances in developed regions such as Western Europe, Japan and the US will primarily be supported by replacement demand, as users both replace broken
equipment and trade up to newer models. Since the life cycle of most white goods is over ten years, manufacturers will continue to introduce new technological innovations as a way to encourage upgrades.
China is largest white goods supplier; West to remain major producer
China has grown into the world’s largest supplier of white goods, more than doubling production from 1996 to 2006. The nation has taken advantage not only of its inexpensive labor pool, but also of favorable exchange rates, which have made pricing of Chinese goods especially competitive. China has become a leading producer in the refrigerator, washing machine and microwave oven segments, where products are exported to the US, Western Europe and throughout Asia. Although overall appliance production is expected to increasingly shift toward Asia, Western Europe and the US will remain major producers due to their technical proficiency.
Table of Contents
Introduction
Executive Summary
Market Environment
General
World Economic Outlook
Personal Income & Expenditure Trends
Residential Building Construction
Expenditures
World Demographic Outlook
Urbanization Patterns
Household Formation Patterns
Household Appliance Pricing Patterns
Legal & Regulatory Issues
Technology & Product Innovation
Performance
Energy Efficiency & Space Reduction
Aesthetic Appeal & Noise Reduction
Supply & DEMAND
General
World Major Household Appliances
Demand Dynamics
Appliance Ownership Rates
Regional Sales Trends
Products
Cooking Appliances
Refrigerators & Freezers
Clothes Washers & Dryers
Dishwashers
World Major Household Appliances
Supply Dynamics
International Trade Flows
NORTH AMERICA
General
United States
Canada
Mexico
Western Europe
General
Germany
United Kingdom
France
Italy
Spain
Netherlands
Other Western Europe
ASIA/PACIFIC
General
China
Japan
Other Asia/Pacific
Australia
India
Indonesia
South Korea
Taiwan
Thailand
All Other Asia/Pacific
Other Regions
General
Latin America
Argentina
Brazil
Other Latin America
Eastern Europe
Czech Republic
Poland
Russia
Ukraine
Other Eastern Europe
Africa/Mideast
South Africa
Turkey
Other Africa/Mideast
Industry Structure
General
Industry Composition
Market Share
Mergers, Acquisitions & Industry
Restructuring
Product Development & Manufacturing
Marketing & Distribution
Cooperative Agreements
Financial Requirements
Company Profiles
List of Tables & Charts
Executive Summary
1 Summary Table
Market Environment
1 Gross Domestic Product by Region
2 Per Capita GDP by Region
Cht Relationship Between Major
Household Appliances Demand
Per Capita and GDP
Per Capita, 2004
3 Residential Building Construction
Expenditures by Region
4 World Population by Region
5 Urban Population by Region
6 Number of Households by Region
Supply & DEMAND
1 Major Household Appliances
Demand by Region
Cht Major Household Appliances
Demand by Region, 2004
2 Major Household Appliances
Demand by Product
3 Cooking Appliances
Demand by Region
4 Refrigerators & Freezers
Demand by Region
5 Clothes Washers & Dryers
Demand by Region
6 Dishwashers Demand by Region
7 Major Household Appliances
Shipments by Region
Cht Major Household Appliance
Shipments by Region, 2004
8 World Major Household Appliances
Net Exports by Region
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