Aside from these so-called Trophy Products and Toss Products, the wildest of fanatics can buy some other type of stuff: toilet paper decorated with the crest of the rival team or stickers that they can put inside the toilet bowl. Boxing bags emblazoned with crests are also available, but the more peaceful fanatics may opt for a doormat of the same kind.
According to one of the owners of the page, the startup sporting the motto: „Your pain is our joy, our suffering is your happines” aims „to serve the need of thousands of football fans, who cannot found what they desire in the shops selling merchandise that is “politically correct” from a sports perspective. They say the shop is more than just business. The owners say, with their products, they would like to join the struggle to stop “football hooliganism”
„We want nobody to be ashamed, just because he is willing to give not only his heart, but even his blood for the team he believes in” – reads the credo of the website.
It is not entirely clear where the webshop obtains the raw materials for their bizarre products, but the owners of the site wish to ensure each of their visitors, that they are not robbing graves for the purpose: „We do not deal with previously unknown suppliers, so please do not send us anything. Our supplies come from our contacts we have gathered throughout the years from the true FANATICALs out there. However we do not buy and re-sell anything that might be a result of someone’s death, so you better not look for that Lazio-engraved skull or a knife covered in the blood of Atletico fans, you’re craving".
At least for once the term, „kick-ass idea” was realized literally by the staff of iamfanatical.com





