(816) 581-8208
tiffanyc@twowest.com
OR
Ryan Colaianni
(816) 581-8257
ryanc@twowest.com
The Brand Show to Discuss Collegiate Branding
KANSAS CITY, Mo. (November 13, 2007) --- The Brand Show, a product of Two West, Inc., is a weekly radio program on Kansas City’s KCTE, 1510 AM. The topic discussed will be collegiate branding on Wed., Nov. 14 from 9 to 10 a.m.
Paul Kincaid, Chief of Staff for University Relations at Missouri State University, will be a guest on the show to discuss Missouri State’s name change that occurred in 2003. Since the name change enrolment and endowment donations have increased.
Christopher Simpson, Chief Executive Officer and Partner of SimpsonScarborough, a nationally acclaimed leader in integrated marketing, media relations and crisis communications for universities will join the show to provide insight on collegiate branding.
The Brand Show can also be heard live online at www.thebrandshow.com and the show is also available via podcast.
