Pay-per-click (PPC) is a form of advertising which places an ad on a search engine results page when a potential customer performs a search via a major search engine such as Google or Yahoo! for a similar term. PPC advertisers pay when a potential customer clicks on their advertisement, which takes the potential customer to the advertiser’s Web site. Jeff Zimmerman, Vice President of Product Management and Marketing at Network Solutions, explains, “Pay Per Click Internet advertising is a great way for e-tailers to ensure that they have the most profitable season possible.”
This free whitepaper, developed by the online marketing experts at Network Solutions, clearly reviews all the topics that an online retailer needs to understand in order to have a PPC campaign in place by the holiday season. It thoroughly explains Pay Per Click advertising services, why online advertising is important, and how online retailers can utilize PPC advertising in order to significantly increase their online traffic and sales conversions. The “Guide to Driving Sales with Pay Per Click” also outlines how a small business can stand out from other online businesses, which is critical during the busiest shopping season of the year.
“This whitepaper is a great way to help small businesses plan and get ready for the holiday season,” explains Lara Mehanna, Director of Online Marketing for Network Solutions. “Network Solutions is committed to helping our customers get ready today to ensure online success tomorrow.”
To download the “Guide to Driving sales with Pay Per Click”, visit http://bpmforms.networksolutions.com/
About Network Solutions:
Network Solutions, a leading provider of domain services and web solutions, offers a comprehensive life of products for small businesses, including affordable website and logo design, e-commerce shopping cart software, Pay Per Click advertising, web site promotion, and other Internet solutions. As an industry pioneer and over 28 years in the web services industry, Network Solutions is committed to helping businesses succeed with affordable and simple one-stop shopping solutions.
