Eyeforpharma has announced 26 of their 60 speakers for the world’s biggest and most influential sales strategy conference for pharma on 2-4 April in Barcelona. The conference is yet to be officially launched but in a sneak preview of the agenda they have announced that the following SFE experts will be speaking at the event:
Mike Capaldi, Associate VP of Training and Development, Sanofi-Aventis
Saila Roitto, Senior Project Manager, Commercial Operations, Novartis
Tim Townend, Sales Training Director, Bristol Myers Squibb
Nick Pope- Director of Sales Training, Bausch & Lomb
Paul Kusters, Associate Director Sales Force Effectiveness and Training Europe, UCB
Maritta Sauer, Head of Business Intelligence, Orion
Len Starnes, Head Global E-Business, Primary care, Bayer-Schering
Typhaine Servant, Head Sales Force Effectiveness, Novartis
Igor Harolovich, Director, Pliva
Tobias Weizel, Senior Director, Sales & Marketing Effectiveness, CEE, Amgen
Dudley Ferguson, Managing Director, Astellas UK
Jeff French, Director, National Social Marketing Centre, Public Health at Brunel
Jeff Bloomfield, Director,Glendinning
Martin Symons, General Manager, UK, Recordati
Dirk Ziegler, Head Sales Excellence, EGM, Novartis
Wolfgang Walter, Director Sales Force, Nycomed
Leandro Herrero, CEO, The Chalfont Project
Alan Jones, Head of CRM & eBusiness, Janssen-Cilag
Kevin Dolgin, Assoc Prof of Marketing, University of Paris
Debbie Hanson, European Sales, Training & Development Manager, GE Healthcare
Enrique Garrido, European Training Manager, Grunenthal
Sean Burke, CIO, Galderma
Tom Van Den Bulck, CRM Manager, Organon
Peter Greedy, CRM Director, Bausch & Lomb
Ignacio Martinez, Business Intelligence Director, Grunenthal
Joanita Bonnier, SFE Manager, Johnson & Johnson
In addition, eyeforpharma proudly announce that IMS, CSL, Innovex, Cegedim Dendrite, TNS, Citobi, Agnitio and Oracle are all major sponsors and supporters of the conference.
The 3 day conference consists of presentations, workshops, roundtables, speed-networking, cocktail receptions and VIP dinners and is seen as the leading conference and meeting place for sales strategy executives in the pharmaceutical industry, with over 650 delegates attending in Monaco in 2008. The wide range of topics at the conference include, Key Account Management, CRM optimisation, integrated selling models, customer relationship strategies, First Line Management Coaching, eLearning, Wireless technologies, eDetailing, Web 2.0, targeting and segmentation and performance management and how they can be used in the pharmaceutical industry to increase the effectiveness of a company’s sales force in an ever changing and challenging healthcare environment.
eyeforpharma is offering a special pre-launch discount for those that register their place at the Conference early, with €500 knocked off the price of tickets to anyone registering before October 26th.
Further updates, full information on presentations and speakers, and details on other ticket options can all be found by visiting www.SFEeurope.com
About the eyeforpharma Sales Force Effectiveness Conference Europe
The eyeforpharma Sales Force Effectiveness Conference was established 6 years ago and is now the world’s leading and most established sales strategy conference for the pharmaceutical industry. With over 650 attendees participating in Monaco in 2007 and over 800 expacted in 2008 in Barcelona it is seen as the meeting and learning place for senior-level sales executives from across the world to learn how they can increase the effectiveness of their sales force in an ever changing and constantly challenging healthcare environment.
Find out more at www.SFEeurope.com
The event is organised and researched independently by eyeforpharma.
About eyeforpharma
eyeforpharma is a leading global source of information for the pharmaceutical industry. Our reputation has been built on quality, in-depth conferences that have distinguished themselves from competitors by the depth and breadth of research we put into each conference to ensure it is covering the hottest and most pertinent issues of the industry. Months are spent talking directly to senior executives in the industry, as well as relevant consultants and journalists and well respected solutions providers.
Please visit www.eyeforpharma.com to find out more about us.


