CRM Software in Outlook

PRLog (Press Release) – Oct 04, 2007 – Avidian Technologies announced today that it has been granted a U.S. patent for technology used in Prophet, the company’s sales CRM software for Microsoft Outlook. The patent, US 7,269,605 - Personal information manager data synchronization and augmentation – deals with a key contact management feature built into Prophet.

“After four years on the market and a lot of patience, it’s great to receive this recognition for the innovative technology built into Prophet,” said Tim Nguyen, CTO and co-founder of Avidian. “This patent protects our intellectual property and will allow us to maintain a key differentiator between Prophet and competing solutions.”

The patent covers the way Prophet automatically links company and contact information. When a Prophet user looks up a contact, this feature displays the contact’s company (if one is entered), and allows the user to view all contacts, addresses, and sales information for that company. It also allows the user to track all communications related to that company – emails (both to and from the company), appointments, tasks, and other items.

The feature described in US 7,269,605 was built into the original version of Prophet and all subsequent versions. This unique and time-saving contact management feature is present in all editions of Prophet, including Prophet Personal Editions, Server Editions, and Prophet Mobile Editions.

Unlike traditional CRM or contact management software, Prophet is built into Outlook, eliminating the need to manage multiple contact databases or toggle between separate applications. Built on the .NET platform, Prophet works entirely inside Outlook and easily integrates with other critical business capabilities. As a result, Prophet turns Outlook data into the building blocks of an effective sales CRM software solution.

About Avidian Technologies
Avidian Technologies is a software company specializing in creating software solutions for users of Outlook and Exchange.  Prophet, developed by Avidian Technologies on the .NET platform, is the leading contact management and CRM software built inside Microsoft Outlook. The company is headquartered in Redmond, Washington. For more information, please visit http://www.avidian.com.


Contact:
James Wong,
Avidian Technologies,
206-686-3001,
jamesw@avidian.com.