Fresh Fruit Goes Out of Season ... Your Health Never Does

PRLog (Press Release) – Sep 30, 2007 – Antioxidant-rich fruit is abundant during the warm summer months, however with cooler fall weather approaching, finding fresh fruit is becoming more difficult. Until recently, one remedy for those looking to enjoy the antioxidant-rich benefits of fruit during the fall and winter months was to wait until the spring harvest. However, the wait is now over.

Fruit Advantage, a Michigan-based company, has solved this seasonal fruit dilemma and now offers a complete line of fruit-based supplements so you can enjoy the natural, antioxidant health benefits of fruit year round.

Studies show that fruit contains many natural health benefits. Due to advances in food technology, we are only just beginning to discover the many health secrets Mother Nature has placed in simple everyday fruit. In fact, in early 2005, the U.S.D.A. revealed the updated version of the food pyramid that suggests five to nine daily servings of fruit and vegetables.

So why is fruit becoming first choice for those wanting to enjoy and active and healthy lifestyle? The answer is simple. Fruit is a great-tasting, antioxidant-rich food that offers unique health benefits specific to the underlying fruit. For example, tart cherries can help maintain healthy joints*; wild blueberries can help support brain function*; while pomegranates can assist in maintaining a healthy cardiovascular system*. All of these health benefits and more are available in the Fruit Advantage line of fruit-based supplements.

Fruit Advantage offers 5 proprietary fruit-based formulas, each offering the synergistic and natural health benefits of the underlying fruit. In fact, Fruit Advantage Tart Cherry delivers 1200mg of tart cherry in each daily serving to assist with maintaining healthy joint function*. This equals the specific antioxidant value of over 5 glasses of tart cherry juice without the sugar.

The company also offers the following fruit-supplement formulas: Fruit Advantage Pomegranate, Fruit Advantage Wild Blueberry, Fruit Advantage Cranberry and Fruit Advantage Cherry Prime. Each formula is made using the skin and pulp of the underlying fruit, laboratory tested, has a certificate of analysis and tested for heavy metals.

According the Andy LaPointe, Director of Marketing with Fruit Advantage, "today's active and hectic lifestyles, combined with the seasonality of fruit, may inhibit individuals the ability the fully enjoy fresh fruit on a daily basis, however, Fruit Advantage offers an excellent way of supplementing your daily intake of fruit-based antioxidants."

In addition, to the Fruit Advantage fruit-based supplements, the company also offers Montmorency tart cherry juice concentrate and a complete line of dried fruit including dried tart cherries and wild blueberries. Contact Fruit Advantage toll-free at 1-877-746-7477 or visit the websites at www.fruitadvantage.com or www.traversebayfarms.com

*These statements have not been evaulated by the Food and Drug Adminstration. This product is not intended to diagnoze, treat, cure or prevent disease.