The session will demonstrate how leading Squiz clients such as Kessings, The Royal College of Nursing and Informa are using Squiz's open source Content Management System (CMS), MySource Matrix, to transform their online presence and successfully engage users.
The seminar is designed to appeal to marketing and IT professionals, as well as corporate webmasters who are looking to understand and implement web 2.0 concepts for their own organisation. Critical topics such as ceding control of content to users will be covered - from the perspective of both web management and business value.
As such, the session will provide an insider's view on how companies can use a CMS to cost-effectively handle the many opportunities of the web today - opportunities such as web standards, accessibility, SEO, dynamic content, rich media, RSS feeds, blogs and more
As part of the discussion, Squiz will demonstrate the new version (v3.16) of MySource Matrix, the enterprise class web content management system which provides users with the tools and platform they need to :
* ...deliver content to drive action
* ...maximise web sites to meet business objectives
* ...reduce web site production costs and overheads
* ...publish new content more rapidly
* ...gain more control and flexibility in their overall production processes
Attendance, like Squiz’s open source CMS, is FREE, and people wishing to attend may register via Squiz’s website, at: http://www.squiz.co.uk/
The event will take place on the morning of October 25th at the Adam Street private members club in Charing Cross, London, and will run from 9.30am through to 12.30pm.
Attendees will be able to take home a copy of the MySource Matrix CMS for FREE.... PLUS a copy of our latest white papers.
