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Satyam to partner Hera FxV-India’s in developing first Digital Car launched at CII Conclave

Hyderabad, August 31, 2007 - Satyam Computer Services Ltd, announced to facilitate in developing HERA FxV-the first ever indigenously designed digital Car through formation of various consortiums, at the CII Conclave held in Chennai.

FOR IMMEDIATE RELEASE

PRLog (Press Release) - Aug 31, 2007 -
Dr. R Chidambaram, Principal Scientific Advisor to the Government of India and Mr. B Ramalinga Raju, Chairman & Founder, Satyam Computer Services Ltd, unveiled the plaque to launch India’s first digital car.

Ramalinga Raju, Chairman & Founder, Satyam Computer Services Ltd, said, “Now the time has come for India Inc to go beyond being a services outsourcing destination and get into the league of  IP led innovation driven services and there by being acknowledged as the global R & D ,design and innovation Hub”.

Mr.Ramalinga Raju also added, “We are making investments in technology and resource creation to cater to the growing needs of our global customers in this domain.  We have carefully built vertical domain capabilities in Satyam and especially in automotive domain where we have a distinct market leadership.”

“e-Automotive R & D 2007 : The Opportunities Ahead”, brings the leading research institutes and the Government representatives connecting to the automotive and ICT industries to spearhead the research initiatives in diverse areas of automotive engineering. These areas include Alternate Fuels, Hybrid Engines, Design of vehicle subsystems, Virtual Test Drive Solutions, to other emerging areas like infotainment, Info-tronics and digital manufacturing.

This initiative brings the IT industry, institutions, R & D groups, various industry associations together to form groups of consortium and work on  India’s first car of this
kind. This car will combine various consortium research efforts in the country at its different sub assemblies to symbolize the combined efforts of Satyam, other ICT players in the country, Universities and Institutions in India partnering with players from the Indian automotive world.

Ramalinga Raju said “This effort is to bring out the innovation among the various industry and academic partners and to project India as the hub for creating IP specific R & D and Design capabilities to inculcate the scope to handle large R & D offshoring opportunities and communicate the capability of “India As a Whole” to the external world.”

Subu D Subramanian Chairman-CII(SR) ICT Forum and Director & Sr. Vice President, Satyam Computer Services Ltd, said, “India has the opportunity now to be the global R&D ,design and innovation hub for automotive industry with devices becoming more intelligent driven by more and more electronics and software components . We would like to facilitate this integration  of design and manufacturing capabilities  to create a strong India advantage that the global manufacturers can leverage not only for India based consumption in automotive and aerospace industry but also for the entire global requirements. This is a small step forward for Satyam but a giant leap for Indian Automotive Industry. Our aspiration is to see India designed car rolling out on global roads as the car of the choice for the global automotive consumers. Satyam is committed to the automotive industry being the number one IT outsourcing provider from India in automotive vertical”.

“We would like to play the role of enabler to bring different stakeholders together and facilitate integration of India based   R&D involving institutes and industries. In the entire process Satyam would provide the technology framework, infrastructure solutions in automotive design, automotive infotronics, collaborative engineering, digital manufacturing and supply chain solutions for global automotive customers,” added Subu D.

Once completed HERA fxV ,India’s first digital car would be a technological demonstration of India’s design capabilities and superiority and of course draw the much required attention of global players towards India as an innovation led design hub.

About Satyam
Satyam (NYSE: SAY), a leading global business and information technology services company, delivers consulting, systems integration, and outsourcing solutions to clients in 20 industries and 57 countries.
Satyam leverages deep industry and functional expertise, leading technology practices, and an advanced, global delivery model to help clients transform their highest-value business processes and improve their business performance.

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Source:Ogilvy Public Relations Worldwide
Industry:Automotive, Computers, Government
Tags:, subu, , hera fxv-india, digital car, cii conclave
Shortcut:http://prlog.org/10029069
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