Web-Based Way to Personalize Invitations and Stationery Launched by Mother-Daughter Duo

PRLog (Press Release) - Aug. 15, 2007 - San Carlos, CA - PosePrints.com announces its recent launch, allowing consumers to customize a variety of high-quality paper products, from everyday stationery to baby shower invitations and graduation announcements. The California-based mother-daughter-owned company allows consumers to customize a special caricature -- or “pose” -- to appear on the finished product.

PosePrints.com has developed an instant-order approach to customized stationery that allows consumers to electronically create a look-alike image of themselves or a particular someone from a wide range of pre-drawn facial features and accessories.  Variables include gender, skin color, hairstyle, hair color, eye size, eye color, smile size, clothing and accessories.  

“Our method of creating a person’s ‘pose’ takes personalization to a new level.  This site is for anyone wishing to make an impact with really memorable invitations, written announcements or stationery.  I grew up drawing people on cards for their special occasions, and now we’re providing consumers with that opportunity -- to customize what until now have been mostly impersonal communications,” said Jennifer Harland, principal designer and co-founder of PosePrints.

“We bring paper products to life, and give our customers a level of artistic control that just wasn’t an option before.  The recipient or invitee will love the added thoughtfulness and uniqueness,” said Denise Foster, co-founder of PosePrints.

The PosePrints site includes a wizard-like clickable set of layering screens that guide the user through the design process without the need for any explicit instructions.  Consumers will choose the particular features using a specialized scrolling mechanism to resemble the person appearing on their communiqué.  Developing a caricature’s “pose” and ordering truly stand-out stationery takes no more than 10 minutes, even though PosePrints offers hundreds of facial elements, Foster said.

Once users complete their designs, they may pay by Visa, Mastercard, American Express or Discover Card.  The moment an order is placed, a design file is automatically transferred to PosePrints’ regional printers.  The order takes three to five days to be custom-made, and is then shipped directly from the printer to the customer.

The PosePrints.com personalized communications will cost two dollars per piece.  Design options will be continually updated to include new elements, models and seasonal styles. More information about PosePrints.com’s customizable invitations and stationery can be found at www.PosePrints.com.

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About PosePrints.com:  PosePrints, an online stationery shop that promises to "bring paper to life," was created by Jen Harland and Denise Foster, a mother-daughter team with a deep appreciation for art and creativity.  For many years, Jen and Denise had dreamed of making a business out of Jen's artsy invitations and personalized cards.  Then, in early 2006, amidst Jen's immersion the world of Advertising Sales and Denise's career as a CPA, the two made a pact to pursue their passion.  On July 17, 2007, PosePrints.com was launched to the public.  Their mission through PosePrints is to share Jen's fun, customized drawings with the public by inviting people to personalize their own caricatures and create highly unique invitations and announcements for their special events.

Photo:
http://www.prlog.org/10027308/1