Event Profile
The conference will bring leading handset and contract manufacturers, operators, technology and content providers, and application developers on a common platform. It will also provide solutions to the challenges faced by the operators to maintain ARPU maximization and profitability in the highly competitive markets.
The Region’s Leading Event Focusing on Low Cost Handsets in Asia :
• UNDERSTAND the market trends and demands in handset affordability & features in emerging markets
• ADDRESS the challenges of entry barriers to penetration
• LEARN how to position ULCH with refurbished handsets
• EVALUATE the low cost 3G handsets business case
• IDENTIFY approaches to develop low cost handsets to optimise the delivery of 3G Services
• HEAR about the requirements and delivery of ultra low cost CDMA devices
• CULTIVATE winning partnerships to achieve a successful distribution strategy
• DISCOVER how to foster closer collaboration between operators and handset vendors partners for operator led handsets
Key Speakers :
Hear, Network & Learn from Leading Experts Across Cross Section of Value Chain from :
Operators
Shihab Ahmad,
Head of Marketing Analysis & Planning, Banglalink, Bangladesh
Sunil Tandon,
VP of Handsets, Bharti Airtel, India
Rajat Mukarji,
VP Corporate Affairs, Idea Cellular, India*
Karl-Heinz Mueller,
Director Terminals Supplier Management, Vodafone, UK
David Hind, Vice President,
Operations, CDMA Development Group (CDG), USA
Kanwalinder Singh,
President, Qualcomm, India
Bharat Bhatia,
Vice President, TEMA, India
Ted Dean,
Managing Director, BDA, China
Victor Liu Zhoujiao,
Industry Analyst, In-Stat, Singapore
Prashant Gokarn,
Partner, Spectrum Strategy Consultants, UK
Alan Hellawell,
Managing Director, Equity Research, Deutsche Bank, Hong Kong
Chipset Manufacturers & Suppliers :
Kanwalinder Singh, President, Qualcomm, India
Scott Fox, Chairman and CEO, Starscriber Corporation, India
Victor Epifani, Marketing Director, GGE Business Unit, Wireless Terminals Business Unit, Semiconductor Group, Texas Instruments, India
Association :
David Hind, Vice President, Operations, CDMA Development Group (CDG), USA
PS Ramesh, President, TEMA, India
Bharat Bhatia, Vice President, TEMA, India
Consultants & Analysts :
Ted Dean, Managing Director, BDA, China
Alan Hellawell, Managing Director, Equity Research, Deutsche Bank, Hong Kong
Victor Liu Zhoujiao, Industry Analyst, In-Stat, Singapore
Prashant Gokarn, Partner, Spectrum Strategy Consultants, UK
In many emerging countries it is easier to roll out a modern mobile network than the miles of copper required for a fixed line network. Mobile offers low income subscribers more affordable prepay mobile telecommunications combined with a degree of cost control not possible with fixed line. These factors help explain the phenomenal growth of mobile subscriber numbers in emerging markets. So, today, one of the leading trends in the telecommunications industry is to design and manufacture low-cost cellular phones to service emerging market economies. In response, handset manufacturers have had to seriously examine how to lower cellular platform costs to capture this growing market segment.
Low Cost Handsets Asia , taking place in New Delhi from 4-5 September 2007, will once again bring together leading operators, handset and contract manufacturers, technology and content providers and application developers to address commercial and technical strategies to Harness Ultra Low Cost, Entry Level, and Low Cost 3G Solutions to Penetrate Emerging Markets. It will also assess challenges faced by and provide solutions to operators in their need to maintain profitability and ARPU maximization in the highly competitive emerging markets. This timely conference will enable delegates to discuss strategies, form partnerships and hear how to :
Market trends, opportunities and developments for LCH
Increase your penetration rates in emerging markets with LCH
ULCH as an economic opportunity for the masses
Reducing the impact of the initial cost of becoming a mobile subscriber
Marketing ULCH, Entry-Level and LCH to price sensitive customers
Challenges in creating a brand and vendor strategies for LCH
Ensuring the infrastructure can support the low-cost services: Increasing penetration, QoS and market share
Define user requirements for entry-level handsets
Achieving low system BOM while providing applications processing capabilities
Addressing the power challenges in the rural areas
The role of the regulator in making handsets more affordable
Reducing the total cost of ownership
Developing a low-cost distribution strategy and after market support
Address the implications for technology as the expectations for innovative applications on LCH increases
Developing the technology to lower costs even further
Examine Low Cost 3G Opportunities - B ring 3G and mobile Internet services to the developing world
For more information kindly visit: http://www.bharatbook.com/
