On Tuesday, 17th July 2007 the “2nd National Tourism Day” was held in Trieste: Confindustria (the leading association representing all Italian industries) organised this annual conference during which tourism businessmen and political representatives gathered to debate about the situation of the tourist industry in Italy. Authoritative speakers joined the debate: Italian Deputy Prime Minister Rutelli stated that “tourism will be the 1st national industry in the 21st century”, while Mr Illy - the President of the Region Friuli-Venezia Giulia - announced the opening, in Friuli V.G., of the 1st high-level education centre for businessmen and managers of the tourist sector. Businessmen and other official representatives, like Mr. J. Ejarque the President of “Turismo F.V.G.”, focussed on the faults of the Italian tourism, on a regional as well as on a national basis; the same points were then later highlighted by the President of Confindustria Mr. Montezemolo in his closing speech.
According to data issued by the Confindustria Research Centre, the town of San Michele al Tagliamento, i.e. Bibione, ranks at the 3rd place in Italy for what concerns the total amount of available bed-places: this datum needs weighting to create a complete analysis, nonetheless it is enough to measure the potential influence this holiday resort can exert on the overall tourist offer in Italy.
Many tourist businesses are active in Bibione, being therefore able to play an important role in the development of the tourist industry with all its subcategories:
The Casa Mare Agency http://www.casa-
Among the first topics to be discussed there was need for the national tourist offer to become annual instead of seasonal, a second element highlighted during the “National Tourism Day” was the issue of a much more diversified offer, which however must avoid the risk of excessive fragmentation, another typical problem for the Italian tourist industry.
Italy does not mean only Rome, Florence or Venice and this was eventually clearly stated during the meeting: improving the whole national territory is the only way to overcome this stagnation. Having been active in the real-estate sector for more than thirty years, the agency Casa Mare relies on a highly qualified staff: only by supplying a high quality service a real-estate agency can ensure constant results and enjoy positive trends in the long run. Besides providing top-quality services, the agency Casa Mare can also offer very competitive pricing levels, which is one of the basic needs of modern tourism.
It is doubtless that Italian tourism needs renewal and in order to achieve that goal it needs a strong help from the
Government, but the agency Casa Mare proofs that every single operator, every single firm can and should contribute to the
common effort.
