Increasing Trend of Opinion Sharing

PR Log (Press Release) – Jul 16, 2007 – Dublin, Ireland, July 16, 2007 – Launched in the beginning of the year, the Internet portal broadband-betterdeals.com seeks to add additional consumer opinions to its existing opinion section for broadband deals. Therefore, the portal’s makers ask consumers to share their experiences with broadband services.

The evaluation of the site’s number of visitors had led the marketing department of broadband-betterdeals.com to the conclusion that consumers visited their opinion section far less than other services. Consequently, the managers searched for a reason for that. Studying the opinions provided on the broadband-betterdeals.com, they found that their experts had not included statements about the functionality of the provided broadband connections.

The main themes of the opinion section are prices, capacities, speed, etc. They appear in a concise manner that does not leave any room for personal experiences. As a speaker of the marketing department announced, this could have a negative influence on the aim of providing users with a pragmatic context, so that they can make contract choices with respect to their individual usage habits. The opinion section had been introduced to create such a context.

Following the speaker, this situation is a result of asking the experts who tested broadband-betterdeals.com in January to write the articles for the opinion section. Due to their knowledge about the technical and descriptive details of broadband deals, they emphasized on context free evaluations. Now, consumers are asked to share their opinions in order to help other consumers. The marketing department is confident that its pragmatic approach will succeed in supporting the decisions of the site’s users.

Until the 1st of August, consumers can give their comments on the broadband offers provided by broadband-betterdeals.com. Thereafter, the best written and most informative opinions will be published on the portal’s pages. Participants can address their evaluation mails to the press department of broadband-betterdeals.com: pr@betterdeals.co.uk.

One of the most recent creations by the network of vertical sites http://www.betterdeals.co.uk, the Internet search guide http://www.broadband-betterdeals.com forms an example of the network’s innovative consumer orientation. Active since the end of 2003, the network’s team of passionate Internet professionals pursues the goal of implementing an everyday guide to the constantly growing offer of electronically provided information, products, and services. In short, betterdeals.co.uk publicizes news on the Internet, serving markets that are as different as Italy, Spain, and France on the one hand and Germany, Holland, and the UK on the other. Resulting in 35 launches of new Internet portals in 2007 alone, betterdeals.co.uk is created and managed by Go Advertising Limited in Dublin, Ireland.

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