On the 6th of July Gene Zarkin spoke with a report at the international exhibition industry forum “5pExpo” in Moscow (Russia) on the topic of “How to make your brand more effective”. In the most part of the received responses participants noted practical value of the proposed data and experience concerning to conducting surveys at the stage of developing brand and rebranding. Here are some of the responses:
“Professional and really intelligibly. I’ve learned how to conduct surveys correctly”.
V.V., supervisor
“The information about open questions was really useful”.
E.V., designer
“The most valuable at the seminar were practical recommendations”
V.B., director of the exhibition
“Thanks! Everything was great!”
E.L., brand-manager
“Practical advices and recommendations were the most valuable here”.
I.Ch., international communications manager
