Jersey City, NJ (May 22, 2007) - Comodo, a global Certification Authority and leading provider of Identity and Trust Assurance Management solutions, announced today that it is extending a discount on three of its leading security and authentication solutions to members in good standing with the Better Business Bureau. These businesses, many of whom are Comodo customers already follow best practices for understanding the role that trust plays in successful customer relationships. Accordingly, they are well positioned to gain maximum benefit from Comodo's proven solutions for creating trust. This is an ongoing effort by Comodo to further allow eMerchants who already use trust to drive business to do it with robust technology and at the lowest possible cost.
Comodo's "High Assurance Confidence Pak" consists of the new EV SSL certificate, HackerGuardian PCI Compliancy and Daily Vulnerability Scanning for $595 (representing a 40% discount off retail prices). Competitively, at $595, Comodo's High Assurance Confidence Pack offers BBB members a 75% discount (or a savings of nearly $2,000) versus bundled services offered by competitors such as VeriSign and ScanAlert.
Importantly, Comodo's High Assurance Confidence Pak also offers significant technical and visitor conversion advantages versus the competitive offerings:
* Comodo EV SSL includes proprietary technology called EV AUTO-Enhancer™-
* To stimulate visitor or sales conversion of customers, Comodo will also offer BBB members patent-pending TrustLogo certification seals. This technology promotes visitor conversion through unique "point to verify" technology that delivers site credentials effortlessly within the purchase process.
* Uniquely, Comodo TrustLogo certification seals include break through technology that allows visitors to visually authenticate legitimate TrustLogos from logos that were faked. No other certification seal offers this revolutionary mark protection technology.
* Comodo's brand is well established among consumers as a "trust brand", given the millions of users who are being protected by Comodo desktop security solutions. This reputation as a trust brand provides powerful reassurance to visitors, which translates into more trusted transactions.
"Comodo, as a Certification Authority, shares many BBB members' commitment to creating trust in the online world. These discounts are our way of delivering conversion-building technology to businesses that understand how fundamental trust is to creating more trusted transactions,"
Comodo's EV SSL Certificates Overview:
Comodo is a new standard for identity verification and, as a result, delivers more solid identity assurance through the green browser bar display, signifying the presence of an authenticated site. Online visitors can verify that the identity of the site and the site owner have been authenticated by a Certification Authority, which creates more visitor trust and consequently more sales conversions.
HackerGuardian PCI Scan Compliant Solution Overview:
Only a PCI-approved scanning vendor (ASV) like Comodo can provide vulnerability assessment scans. A company that successfully passes the PCI criteria (no vulnerabilities of severity level 3 or above), will also be provided with a "PCI Compliance Report" that can be sent to the acquiring bank as evidence of compliance. Once the site has passed the scan, Comodo provides a new type of TrustLogo called "Credit Card TrustLogo". Like all other Comodo TrustLogos, the Credit Card TrustLogo provides additional reassurance that the e -merchant is both secure and trustworthy.
HackerGuardian Daily Vulnerability Scanning Solution Overview:
HackerGuardian Daily Scanning performs over 14,000 daily tests on a company's server, scanning for weaknesses both at the firewall's perimeter and beyond. HackerGuardian provides another layer of detection and protection from threats that might seep through an open port. A detailed report is delivered after every scan, and, if any threat or discrepancy is found, the user is advised on a remediation process. Once a site passes the daily scanning test, the HackerShield TrustLogo is displayed as certification of the site's safety.


