“SASSON is distinct from other Canadian magazines in that it is imbued with a soul, a conscience and a love of timeless beauty,” says Publisher Brian B. Wein. “With the words ‘Substance, Style and Soul’ inscribed on the cover of each luxurious issue, we revel in our distinction of being a publication with purpose.”
SASSON 2007 features an exceptional array of international fashion, explores the philosophy behind creations by French Couture masters Franck Sorbier and Georges Chakra and includes an impressive display of international couture evening wear and fine men’s fashions for 2007. The issue presents extraordinary photography by acclaimed American photographer, Monty Zucker, and Canadian photographers Arline Malakian, Dean Macdonell and Darren Levant. Several pages of SASSON 2007 are accented with the timeless fashion illustrations of Canadian legend Frederick Watson.
A sampling of this year’s editorial line-up includes:
By Echo’s Pond, a look at true beauty at the dawn of the 21st century. This is Canada’s most honest and thoughtful article on society’s current perceptions of beauty. Quoted excerpts:
Make-up artist Jackie Gideon: “The druggie look, the consumed look, or the nymphomaniac look – what are they telling us? Obviously these people don’t have kids. I’m a mother, an artist and a woman. I know how I want to be portrayed…”
“There are two kinds of men in fashion: straight men and gay men and this is not a secret. Gay men [tend to] look at women more as beautiful dolls or objects; it’s a point of view. Homophobia is not the issue, [it is] that these men don’t understand because their lifestyle does not include women as mothers or women as women.”
“I work with babies; they start at 14, 15 years old and they are made to be women. They have to portray themselves in a very strong way for the camera. How can you ask them [at that age to look sexy?”
Fashion Photographer Arline Malakian: “We begin to think of beauty as something we own, rather than something we are already …The commoditization of our culture strengthens the insecurities in every person. The market is catching onto it and we’re not waking up and saying, ‘Hey, wait a second, what am I getting out of this? I am just feeling more insecure.’ ”
“…I’m not part of that. My quest is [to create work] with an edge that says you, the observer, too are beautiful. For me, beauty is contagious. Beauty has no ego. Competition does not make you beautiful. When I look at you in a beautiful way, you become beautiful, and your feeling beautiful is going to make me feel beautiful. Sometimes you look at somebody, and they are really not that amazingly beautiful when you are dissecting and judging, but the minute they open themselves up and you see all these elements that are coming together, they emanate beauty! Then their beauty inspires you, and you become more forgiving, softer, gentler, and you seem more beautiful too.”
The Delta Deception, a challenge to western scholars by award-winning filmmaker Simcha Jacobovici to address the ongoing Egyptian cover-up of ancient biblical antiquities. Quoted excerpts:
Award-winning Canadian filmmaker, Simcha Jacobovici: "What would appear to be an open, scholarly debate is actually an oppressive reign of academic intimidation!
SASSON is printed to the highest Canadian printing industry standards by an award-winning industry leader. Its content on fashion, art, society and heritage can be accessed at www.sassonmgazine.com. For readers dedicated to learning more about planning luxury events or weddings; insider expertise, tips, references and can be accessed at SASSON’s sister site for events, www.sasson.ca.
SASSON’s mandate of “Substance, Style & Soul” makes it distinct in Canadian publishing. It is published annually by Brian Baruch Productions in Toronto, Canada, and sold at Chapters-Indigo, Whole Foods and more than 500 better magazine and newsstands throughout the GTA. SASSON is available at major markets throughout Canada.
