The Next Buzz in Video Sharing: Social E-learning

PR Log (Press Release) – Apr 17, 2007 – TEL-AVIV, Israel - "E-learning Knowledge Solutions," an Israeli based internet company, has recently launched SuTree.com (http://www.sutree.com) -- a social bookmarking site that aims to be the "Digg" of e-learning. The site lets users bookmark and organize free video tutorials, video lessons, video how to and DIY from all over the web.

Gideon Zailer, CEO of "E-learning Knowledge Solutions" and an e-learning expert says that SuTree is part of the revolution in e-learning that is taking place with the new advances in the internet. "Learning is basically a social act," he explains, "and now when everyone can share knowledge through bookmarking, publishing blogs, creating videos or even just commenting, e-learning can also be social." Zailer believes that educational and instructional videos are the next big thing in Web 2.0.

"The idea was the result of a personal experience," says Joseph Maaravi, founder of SuTree. "I tried to find free video driving lessons for a relative who hadn't driven for a while. I started searching using Google, but all I got was texts, referrals to the movie 'Driving Lessons,' funny videos or sites that sold driving CD's." After searching the web thoroughly for a few days and analyzing the results, Joseph realized that such video lessons do exist, but they are scattered around all over the web, in small sites that specialize in a specific subject, in general video sites such as YouTube, in dedicated how-to sites etc. There was no "one stop" address for such material. Joseph decided to create a site that would harness the power of communities to find and index free educational and instructional videos.

Launched only a few weeks ago, SuTree already has more than 4,800 links to instructional videos in various categories. Example categories are: school, arts, crafts, fashion, food, gaming, health, finance, music, sports, travel and wheels. According to the site's owners the goal is reaching around 20,000 lessons in the first year.