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Follow on Google News | Starr Tincup Announces Launch of WebsiteB2B marketing firm promotes HR software and services clients through site
By: Starr Tincup The website’s purpose is two-fold: to offer potential and current clients a platform to explore Starr Tincup’s capabilities and to provide a marketing vehicle for their B2B software and services clients. One of the more unique features of the website is a marketing “examples” “The new website lets people decide what they want to see rather than forcing a solution on them that may or may not be relevant to their business pain,” said J. William Tincup, principal and co-founder of Starr Tincup. “The journey through our site begins with the business pain of the visitor. It then continues through solutions, activities and examples, and at each junction, the visitor chooses the next step based on his or her particular business concern. There is no right answer. There is no solution we’re trying to sell. It’s all about the discovery process.” The marketing “solutions” “We solve marketing problems—the kind of problems that ad agencies and PR firms can’t,” said Bret Starr, principal and co-founder of Starr Tincup. “We believe that Starr Tincup represents the future of marketing, and we created a website that is reflective of the forward-thinking nature of our firm.” The new look and feel reflects the nature of the firm and the distinct culture of Fort Worth, Texas. It has been called a “space cowboy” look. To learn more about Starr Tincup, visit their website at http://www.starrtincup.com/ About Starr Tincup Starr Tincup is an integrated marketing firm for B2B software & services companies. We help our clients market smarter! Our scope of services includes planning, research, infrastructure and programs. Visit www.starrtincup.com or http://starrtincup.blogspot.com to learn more about our firm. Media Contacts Bret Starr Principal and Co-Founder 817.204.0388 starr@starrtincup.com J. William Tincup Principal and Co-Founder 817.204.0400 tincup@starrtincup.com End
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