Robert Moskowitz Joins Enterto as VP Communications

PR Log (Press Release) – Mar 20, 2007 – San Rafael, CA - March 20, 2007 – Enterto.Com, the “spamless” E-mail company, announced today the appointment of Robert Moskowitz as Vice President, Communications. Moskowitz will be responsible for strategic planning and implementation of all internal and external communications for the firm, including the impending roll-out of the much-anticipated enterprise-ready Version 2.0 of the company’s patent-pending spam-defeating e-mail system.
Moskowitz is a published writer, consultant, and an Emmy-winning communicator who understands both traditional and 21st Century media, and the various ways that people gather information to form their opinions and judgments. Prior to joining Enterto, Moskowitz was a consultant on a variety of Internet start-ups in differing stages of development, and had previously been involved with several innovative Internet-based companies, both domestic and international, including Innerworth, GlobalNetFinancial, and MoneyTours. He has also worked in Public Relations as president of his own firm, as a VP with Madison-Fielding, and as a Senior Consultant with Hill & Knowlton.
"Robert's breadth of experience and sense of how to convey a compelling story will be important to us as we establish Enterto’s credibility and market-leading technology," said Jay Fink, CEO of Enterto. "Let’s face it: many people’s e-mail habits are well-ingrained, and we will need Robert's thoughtful analysis and deep insight if we are to carve ourselves a niche or move toward category leadership."
"I'm thrilled to be joining Enterto because I seriously believe we have precisely the right technology to build a barrier that spam and junk e-mail literally cannot penetrate. If ever there was a technology whose time has come, this is it, and I look forward to the challenges of telling our story and contributing to our future growth," said Moskowitz.
Moskowitz holds a BA in American Civilization from the University of Pennsylvania. He is the author of several well-received books, audio tape programs, and an industrial film issued by several prominent publishers.
About Entero
Enterto is a two year old company that for nearly a year has been actively testing in prototype form a totally new, patent-pending technology for defeating spam and junk e-mail. In the second quarter of 2007, the company plans to roll out the more comprehensive and enterprise-ready Version 2.0 of its unique software. The new system will incorporate more advanced and more automated capabilities and can be deployed invisibly to protect any existing e-mail system. For individuals, a “spamless” e-mail account is available in an advertising-supported version that is free of charge to the user, as well as an ad-free advanced version with more capabilities that costs only $19.99 per year.
For more information, please visit: www.Enterto.com
Or contact:
Robert Moskowitz, VP Communications, Enterto.com
818-613-7348, ano-da9b5dc9@enterto.com