EUGENE, ORE. - Eugene based IDX, Inc. today announced the addition of Coldwell Banker Walter Williams Realty’s William Rose to its suite of real estate clients. Rose now uses IDX, Inc.’s primary application, IDX Broker, to display and completely integrate Multiple Listing Service (MLS) listings on his personal website. This allows him to retain leads generated from direct traffic, rather than losing out to the listing broker through the use of traditional framed MLS search tools.
The IDX Broker application provides agents, brokers and other real estate professionals with the tools needed to create a competitive advantage in a growing real estate market.
The objective in developing a website with an integrated IDX/MLS data feed is to generate new leads quickly at a low cost to the client. With automatic email announcements, custom client home views and advanced admin and integration controls, Rose’s clients now have access to the entire MLS database on his website. This gives his website an advantage over those that don’t integrate the MLS listings with the IDX search tools and gives his listings free advertising on other real estate websites that also display the MLS data.
Additional benefits of using IDX Broker include the ability to automatically create featured listing pages, check the status of new MLS listings and generate automatic emails 24/7. And as a member of Florida’s St. Augustine and Northeast Florida MLS’s, Rose provides his clients with access to a wider range of listings, giving him an edge over the competition.
About William Rose
For William Rose, real estate isn’t just a job, it’s a passion. William is a member of the National Association of Realtors, the Florida Association of Realtors, the Northeast Florida Association of Realtors and the St. Johns County Board of Realtors and is a home marketing expert. Whether you are buying, selling or relocating, William offers unmatched service and results and is dedicated to making every step of your real estate transaction as smooth as possible.
About IDX, Inc.
Headquartered in Eugene, Oregon, IDX, Inc. is a leading provider of web-based applications for real estate professionals throughout the U.S. IDX, Inc. offers two primary applications:
