EUGENE, ORE. - Eugene based IDX, Inc. today announced the addition of Gerald W. Martin from Century 21 AAIM to its suite of real estate based search applications online. Martin now uses the latest version of IDX Broker to display and completely integrate Multiple Listing Service (MLS) listings on his personal website. This allows him to retain leads generated from direct traffic, rather than losing out to the listing broker through the use of traditional framed MLS search tools.
The IDX Broker application provides agents, brokers and other real estate professionals with the tools needed to create a competitive advantage in a growing real estate market.
The objective in developing a website with an integrated MLS data feed was to generate new leads at a low cost for the client. With automatic email announcements, custom client home views, and advanced admin and integration controls, Martin’s clients now have access to the entire MLS listing database on his website. And as a member of Tennessee’s Knoxville MLS, Martin’s clients can search that MLS quickly and easily using IDX search tools.
Additional benefits of using IDX Broker include the ability to automatically create featured listing pages, check the status of new MLS listings and generate automatic emails 24/7.
About Gerald W. Martin
With over 40 years of real estate experience and over 300 new homes sold, Gerald W. Martin is a licensed Affiliate Broker and a state certified Residential Real Estate Appraiser for both Florida and Tennessee. Gerald uses his market insight, long-time experience and superior customer service to help all his clients achieve their real estate goals.
About IDX, Inc.
Headquartered in Eugene, Oregon, IDX, Inc. is a leading provider of web-based applications for real estate professionals throughout the U.S. IDX, Inc. offers two primary applications:
