Book Launches: ‘Making Healthy Choices – A Story to Inspire Fit, Weight-Wise Kids’

PRLog (Press Release) - Jan 04, 2007 -
SAN DIEGO, CA, January, 2007 – Healthy Kids’ Catalog (www.healthykidscatalog.com) – a one-of-a-kind online catalog company exclusively offering “Solutions That Foster Healthy Children,” today announced that the ground-breaking fictional children’s book titled “Making Healthy Choices – A Story to Inspire Fit, Weight-Wise Kids,” authored by company founder and CEO Merilee Kern, is now available under new ISBNs: Boys’ Edition: 978-1-58736-742-7; Girls’ Edition: 978-1-58736-743-4 (Paperback, $11.95 U.S.). This new title marks the second edition re-release of the iParenting Media “Excellent Products of 2006” award-winning book, “It’s Not Your Fault That You’re Overweight.”

This unique piece of fictional children’s literature has been heralded by an array of health industry experts for its approach in helping overweight kids get on a healthy track, as well as motivating those within a healthy weight range to not only continue making wise lifestyle choices, but also better understand and empathize with peers currently struggling with a weight problem. TV and radio personality Sally Jessy Raphael recently noted, "This [book] is a very good idea...the best thing I think you can do for your kids."

“The new title better conveys this book is ‘not’ just for those struggling with a weight problem, but rather is intended to educate and empower children at large,” said Kern. “The new title also clearly imparts the story’s overriding message that healthy living is as simple as consistently making one positive, relatively easy choice after another.”

Written for children ages 7 through 14, “Making Healthy Choices – A Story to Inspire Fit, Weight-Wise Kids” comes in gender-specific, but otherwise identical, editions to ensure the story best resonates with the young reader. The book uniquely depicts an average overweight American child as (s)he encounters - and ultimately overcomes - the emotional and physical challenges associated with an adolescent overweight condition.

This first-of-its-kind children’s story uses a non-combative, relatable style and tone to engage, entertain and appeal to a child’s emotions without invoking feelings of defensiveness or other distress that kids often experience when discussing this sensitive topic. In the end, “Making Healthy Choices – A Story to Inspire Fit, Weight-Wise Kids” is a tale of hope that spotlights a representative overweight American child who, by better recognizing the many outside pressures and influences encountered each day as well as the importance of good nutrition and physical activity, achieves the goal of living a healthier, happier life.

“Making Healthy Choices – A Story to Inspire Fit, Weight-Wise Kids” can be purchased online at www.HealthyKidsCatalog.com, www.BarnesandNoble.com and www.amazon.com. The Coloring and Activity E-Book adaptation for children ages 6 and under is also available for online purchase at both www.HealthyKidsCatalog.com and www.NotFault.com - list price $3.95. More details about the book, itself, can be accessed at www.notfault.com.

About Healthy Kids’ Catalog
Established in 2006 and with corporate headquarters in San Diego, California, first and one-of-a-kind Healthy Kids’ Catalog (www.HealthyKidsCatalog.com) is dedicated to improving the state of kids’ health by offering a comprehensive line of top-quality “Solutions That Foster Healthy Children” from one convenient online destination. With Healthy Kids’ Catalog, parents, educators, physicians and other youth caregivers benefit from single-point access to a broad selection of kid-friendly healthy living resources, including toys, exercise equipment, sports gear, videos & DVDs, books, kitchen appliances and more. The company also publishes WEIGHT-WISE KIDS, a free monthly electronic newsletter that “serves up” youth-specific healthy living advice, information, news, and resources.

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