(TAMPA, FL, October 31, 2006) -- Bayshore Solutions designs a new face for the North American PODS web site ( www.pods.com ) with a heavy emphasis on eMarketing strategies. The newly redesigned web site features multimedia flash aspects, videos and Bayshore Solutions' content management solution, SiteManager, which alleviates the licensing fees and integration of third party software. PODS (Portable On Demand Storage), a turnkey service, has been helping people move and store their treasured belongings for almost a decade. The company has offered safe and reliable service to more than 200 million people worldwide.
To help bolster PODS' online marketing capabilities, Bayshore Solutions implemented several eMarketing tactics to generate and maximize the company's ROI as well as to increase their overall visibility. Landing pages for PODS' paid search or pay-per-click advertising were created and tailored for tracking purposes. Search Engine Optimization was employed in order to help PODS become more recognizable in the popular search engines. In addition to an SEO and PPC plan, Bayshore Solutions set up a monthly traffic analysis to monitor the demographics and time usage spent on the PODS web site. Local franchise recommendations were also evaluated to accompany these strategies.
"We wanted to have a dynamic and customer-friendly web site that would attract new customers and service the needs of our existing customers," said Bill Merriman, VP Franchise Operations of PODS Enterprises, Inc. "We chose Bayshore Solutions because of their expertise, and we're glad we did. After having been live for just one week, our new web site was already giving us twice the number of customer contacts as our old web site."
"Gaining visability online can be intimidating if you don't have the right education, tools and discipline,"
About Bayshore Solutions
Bayshore Solutions (www.bayshoresolutions.com)
# # #
