It was no accident that spawned him. Created by a throwaway remark on Dr Blogstein’s blog, Lex is now free to roam the world, taking over one city after another in his hungry quest for world domination.
Not one to mince his words, Lex has broken free from the constraints of his alter ego, Edmond McGuyer and is now intent on speaking straight about anyone who fails to see the brilliance of his small business promotional plan: www.ShopFromHomepage.com.
“It’s a world gone daft,” says Lex about those who are slow in seeing the light, “Here’s a plan that makes sense: advertise on what is a one-click solution bringing customers straight to your door for a whole year and pay less than you would for a single day’s ad in your local paper. If you cannot see the logic in that you simply should not be in business!”
Tough words from a straight shooter but then again Lex did not get to be who he is by being afraid to speak the truth.
“You know ShopFromHomepage.com makes sense! If you own a small business and want to get customers then you’d better hurry up and just get on the map before your competitors get wise and lock you out by buying up all the available space!”
Lex is not content with just saying how it is. He’s busy walking the streets of Tucson, meeting local business association leaders and pressing the flesh in dozens of speaking engagements.
“Business opportunities like this do not happen every day and the use of ShopFromHomepage.com can also be strategic,” says Lex, “use the space to completely dominate an area and presto! You’ve taken over that corner of your business world for relatively little money, which makes you clever, insightful and the kind of business thinker that deserves to do well.”
So where is all this going to end? With no Supes in the picture in this world Lex is truly unstoppable, which probably means that since we cannot beat him we had better join him.
If you happen to run a small business in Tucson, LA, or Houston you’d better point your browser at www.ShopFromHomepage.com and buy some cool digital ad real estate, after all you wouldn’t want Lex to come over and pay you a visit now, would you?


