Our Marketing Plan
TurboPhone represents a unique business opportunity.
TurboPhone is not a Multi-Level Marketing company. While MLM’s may be a viable business structure, TurboPhone is simply not structured in this way.
If you are involved with an MLM, TurboPhone is not in conflict with your existing company. In fact, our unique tools can help you build your existing company.
Phone service is something that everybody needs and uses on a daily basis both personally and in business.
TurboPhone is selling top quality phone service with more features that will cut the average residential phone customer’s bill in half. Savings can be even greater in a small business setting.
MLM’s distinguish between Customers and Distributors – TurboPhone does not. TurboPhone views every Customer as a Business Partner.
MLM’s require distributor fees – TurboPhone does not.
MLM’s have different levels of compensation – TurboPhone does not.
MLM’s have production or recruiting requirements in order to get paid – TurboPhone does not.
MLM’s typically charge ongoing fees for being a distributor – with TurboPhone you pay absolutely nothing other than costs directly associated with your telephone service.
TurboPhone does have an affiliate program. In our affiliate program, we view every Customer as our Business Partner.
Every Customer automatically receives a customizable website to refer others to our service. There is no additional cost for this.
We pay you for every customer you refer to us for as long as you and they are customers. In addition, we pay you for every customer they refer and every customer they in turn refer for up to 10 levels or generations of customers.
We pay you and everyone else exactly the same rate. There are no different levels of compensation and there are no minimum number of customers you need to refer to get paid.
TurboPhone would rather pay you than an advertising agency.
There are two reasons that we have chosen this approach.
First off, “word of mouth” advertising from satisfied customers is by far the most effective type of advertising. Referral business is the lifeblood of many industries and professions.
It is the way many people find jobs, doctors, dentists, lawyers, and investment advisors.
Up until relatively recently, the public hasn’t had a lot of choice when it came to phone service.
Then with deregulation and cable companies, suddenly there were choices everywhere. With improvements in technology and the growth of the internet, there is a completely new type of phone service. Phone service that provides better value, more features and significantly lower cost.
Our competition has spent hundreds of millions of dollars in traditional media based advertising. Their customer acquisition cost is so high, it is virtually impossible for them to break even, much less earn a profit.
Clearly traditional marketing approaches are not effective. On the other hand, consider how effective a simple statement from one friend to another is, “I’ve got a great deal on my phone service, you ought to take a look at it too”.
The second reason we have chosen a “Friends and Family”, referral based approach is that we become more profitable when more calls are made within our network.
When calls are made from our network to other phone systems, we have to pay a connection fee. On the other hand, when calls are made from one network customer to another, it dramatically reduces our costs. This benefits both the company and our Customer Partners as it helps us keep our prices low and allows for potential future profit sharing opportunity.
We believe by making every customer a business partner, we are perfectly positioned to take advantage of the coming growth in the telecommunications industry.
We want our Customer Partners to share with us as we become a dominant player in the current VOIP marketplace and into the future as we see the convergence of broadband phoning and cell phone technology.
Our approach is extremely cost effective and sustainable. We welcome and encourage you to be a part of this exciting and dynamic business.
