The NES Group is undertaking a brand extension initiative which involves the re-branding and relocation of NESco, the company’s IT recruitment division and its training arm, AIM Academy.
The companies, which offer public and private sector recruitment services and a range of accredited training programmes will move to the NES Group headquarters in Altrincham, Cheshire, where other UK Technical, Rail and Overseas technical companies are also based. This will allow closer integration between NES Group companies and enable increased cross selling of services.
The re-branding includes a complete overhaul of NESco’s website to bring it in line with other Group sites including; a new job search facility that mirrors other NES sites within the online framework, and automatically integrates the online vacancy system with the centralised company database. Full marketing support for clients, including client-led advertising and salary surveys is also available.
The move for AIM Academy is of equal importance, as the availability of prestigious new training facilities, a more widely accessible location with good transport links to the area and the new office’s close proximity to Central Manchester will all contribute to greater accessibility for clients.
Says Tina Holt, operations director at NESco: “This move signifies the start of a much stronger relationship between NESco and the wider NES Group. It will enable the provision of a much more comprehensive UK and International service, supporting the Group’s growth strategy domestically and internationally and essentially create a technical ‘one stop shop’ for our clients.”
